Luxury stocks sell off again as LVMH posts below-bar Q2 earnings
Recasts with sector performance, adds peers, milestones, updates shares
** Expectations-missing Q2 results from luxury giantLVMH, a bellwether for thesector, weigh on peers, already under pressure after weak Burberry and Richemont prints
** LVMH results confirm "even best-in-class players like LVMH cannot be immune from the challenging backdrop," J.P.Morgan says, seeing few catalysts for the sector for the time being
** The world's biggest luxury group undershoots already low-bar expectations with its Q2 earnings, as Chinese market's slow-down offset a slight demand pick-up in the West
** LVMH shares slump 6.3%, those of LVMH-owned Dior DIOR.PA holding plummet 7.1%
** French peers Kering PRTP.PA, which owns struggling Gucci, slumps 4.4%, while Hermes HRMS.PA slips about 3%
** Italy's Ferragamo SFER.MI and Moncler MONC.MI slip 2.6%-3%; Britain's Burberry BRBY.L, Swiss Swatch UHR.S and Richemont CFR.S fall 1.3%-2.9%
** Today's move wipes off about 18.2 billion euros from LVMH's market cap, with volumes covering roughly 66% of the stock's 30-day moving average
** Stock is trading about 26% below this year's peak price of 886.4 euros reached in March
($1 = 0.9217 euros)
Reporting by Piotr Lipinski
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